Our music video was aimed at all the teen ages and can range up to low 20's. We also showed people that where of a higher age range and most enjoyed to view out video. so there is a big range that it can appeal to. We found the range we aimed at was a classic pop and dance age range.also similar songs and artists have the same sort of age range.
Below is a presentation showing examples of our primary and secondary audience:
Near the end of November to start of December we finished our first draft of our music video and we got feedback on the viewing which helped us develop out music video further and move out the bad parts and add in new improved parts. We had a clear idea what we need to improve before our final piece was presented and finalised.
This is some of the feedback we received...
From this feedback we decided to make a few changes with the out of focus shot being replaced by the folder and coffee cup hitting the floor. We corrected the camera shaking by editing it on premier also the end shot was.
We also got feedback of ur digipack..Here is some of the feedback we got (hover over image then over the red and white circles).
We knew that we needed to change a few parts as the top and bottom do not look like they belong together.
This is our final digipack... as you can see it is a huge change from the first draft as we needed to create more synergy.
We also got a focus group to view our music video. Here it is...
I created a questionnaire for people to answer after a screening. These are a few of the results and a few watching our video...
This is feedback from a ex GBHS media student who is now involved in the music industry...
Avenue - Monday Morning (Final) – A really clear beginning middle and end. A well thought out video with endearing performances from the band with great lip-sync and fun energy. The comedy was well balanced and the video continued to develop as new scenes played out, helping to drive the story through.
I also created a survey for people to give more detailed responses... I also sent it our to more people as it was easier to access them through email.
Here is the responses a collected...
I created a questionnaire for people to answer after a screening. These are a few of the results and a few watching our video...
This is feedback from a ex GBHS media student who is now involved in the music industry...
Avenue - Monday Morning (Final) – A really clear beginning middle and end. A well thought out video with endearing performances from the band with great lip-sync and fun energy. The comedy was well balanced and the video continued to develop as new scenes played out, helping to drive the story through.
I also created a survey for people to give more detailed responses... I also sent it our to more people as it was easier to access them through email.
Here is the responses a collected...
This is some feedback from fellow media students. The questioned i ask throughout are shown before the people answer them. We learned that some shots are not liked and feel out of place. For example the forest shots. A few people said that this could be changed.
Summary of what we learnt:
Please join the middle sections together, make writing bigger and create flow and link between each upload.
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